Yuchai Machinery 2009 Marketing Service Conference held in Nanning, Guangxi
On January 13, 2009, Yuchai’s 2009 Press Conference and Marketing Service Conference was held in Nanning, Greentown. The main contents of the conference included the “Renewing a Yuchai three years†news release, signing the “Commitment on Social Responsibility†and summarizing the 2008 Yuchai marketing service.
Vice President of China Federation of Machinery Industry Zhang Xiaoyu, President of China Engineering Machinery Association Han Xuesong, Director of User Service Department of China Quality Association Liu Yongqing, Director of Information Resource Development Department of National Information Center and Director of Economic Consultation Center Xu Changming, International Labor Department of Human Resources and Social Security Leaders and experts such as Information Institute Zhang Junfeng, leaders of Guangxi Zhuang Autonomous Region, Nanning, and Yulin, leaders of Yuchai's main engine plant, representatives of dealers, representatives of Yuchai service, representatives of YC supplier federation, Yuchai sponsors A total of more than 1,400 people from Yuchai’s representatives and partners, Yuchai’s leaders at various levels attended the meeting, and Caterpillar’s ​​leaders from the United States were invited to attend the meeting. 45 news reporters from the central and local media such as the China Truck Network and the China Bus Network provided instant reports on the conference. The president of Yuchai Machinery Group Co., Ltd. Gu Tang gave a welcome speech.
Chairman Yu Ping of Yuchai Machinery Group Co., Ltd. delivered a welcome speech
The conference first carried out a press release of “Rebuilding a Yuchai for three years†and “Rebuilding a Yuchai in three years†was a corporate development strategy released in 2006. In 2008, the grand goal of “rebuilding a Yuchao for three years†was fully realized. Yu Ping, chairman of Yuchai Machinery Group Co., Ltd., addressed the marketing conference and celebrated this impressive performance. Yu Ping said that in 2008, Yuchai people fulfilled their major commitments with the spirit of “loyalty, responsibility, passion, and innovationâ€. Yuchai Group’s sales revenue exceeded 20 billion yuan for the first time, reaching 20.84 billion yuan, a year-on-year increase of 13.51%. Compared with 2005, the growth rate was 71.69%; the scale of diesel engine production and sales reached 550,000 units, an increase of 105.36% from 2005. 20.8 billion, this is an epoch-making figure for Yuchai, “rebuilding a Yuchai in three years†successfully closed, and maintained the first domestic production and sales volume in the same industry for 8 consecutive years. Sales revenue for the past 8 years has achieved large-scale high growth. The management quality of the company and the factor endowments of the company have risen to a higher level, laying a more solid foundation for the quality, capability, talents, and mechanisms of the company, and will surely provide strategic support for Yuchai to take off faster in the next step. effect.
The development will not end and the next few years will be a critical period for the development of Yuchai. Fuping said, “We must seize the opportunity to become bigger and stronger, and to continue to develop, to 'create a world-renowned brand and achieve a large multinational enterprise group'. In the face of the global financial crisis, Yuchai is using the time to recuperate and work hard to develop the 'internal strength' and rationalize internal and external relations. We will certainly have a new round of take-off and there will be a more brilliant future!"
In the next 3-5 years, Yuchai Group's sales revenue target will be 35-55 billion yuan, and its 2015 sales revenue target will be 80 billion yuan; the human resources development goal will be teamwork, three-dimensionalization, professionalization, and internationalization; R&D and innovation goals will be formed. Independent innovation ability, to create a world-class engineering research institute; cultural upgrade goal is inclusive, open, advanced; brand building goal is to build a world-renowned brand.
14 domestic diesel engine total sales reference
Subsequently, the General Assembly held a signing ceremony for the "Social Responsibility Commitment." Yuchai took the initiative to take responsibility for the revitalization of the national industry and strived to become a good corporate citizen. The commitment was signed by Yuchai, the main engine plant, the YC service body council, and the YC supporting supplier federation. The main contents of the 8 clauses included: : Advocate socially recognized business ethics and codes of conduct; Develop environmentally friendly technologies to produce green and environmentally friendly products; Be a leader in energy conservation and emission reduction; Be highly responsible for product quality and service quality; To protect the legitimate rights and interests of employees, ensure the safety of employees; actively support charitable projects and participate in public welfare activities; build a harmonious industrial chain and achieve a win-win situation. In recognition of Yuchai’s commitment to fulfilling the society, Zhang Junfeng, deputy director of the International Labor and Information Institute of the Ministry of Human Resources and Social Security, expressed his appreciation that this is a concrete manifestation of the company’s initiative in assuming social responsibility, and he then proceeds from the stakeholder’s The perspective makes a brilliant exposition of corporate social responsibility.
Wu Qiwei, Deputy General Manager of Guangxi Yuchai Machinery Co., Ltd., made a marketing report
Next, several CEOs of Yuchai made corresponding work reports from four aspects: marketing, customer service, service accessories, and diesel engine products. Among them, Wu Qiwei, deputy general manager of Yuchai Machinery Co., Ltd., made a statement entitled “Strong "Confidence in the same boat turns the crisis into a decisive winner" marketing work report. He reviewed the Yuchai diesel engine sales in 2008: In the truck market, Yuchai and the host plant jointly promoted and increased strategic cooperation to build the country 3, heavy light truck market platform, in the light of the advantages of the construction vehicle market continue to maintain, 300 horsepower or more LNG (liquefied natural gas) and CNG (compressed natural gas) were put into batches. In the passenger car market, joint terminals with OEMs promote sales, Yuchai Bus Engine accounts for 51.81% of the total bus market, and continues to maintain Yuchai’s advantage in the passenger car market; gas engines are located in Tianjin, Hainan, Sichuan, Chongqing, Shaanxi, Yangzhou, Xinjiang and other key markets have achieved batch use. In the general machine market, the 50 loader market has developed significantly and has entered the domestic mainstream Liugong, Xiagong, Longgong and other mainstream manufacturers in batches. The rapid growth of the ship and electricity market has increased by 87%; the rapid growth of agricultural machinery by 80% has become an agricultural equipment. The preferred power.
Yuchai Machinery 2009 Marketing Service Conference
Zhang Ting, executive deputy director of Customer Service Center of Yuchai Machinery Co., Ltd., made a service report titled "Market-centered and customer-oriented". He said that compared with 2007, Yuchai’s satisfaction with service quality in 2008 increased by 4.37%. Yuchai continued to improve its service quality, formed a structured and functional professional service network, and took the lead in forming the country's 3 service advantages to lead the industry services. Yuchai wins the trust of users with quality and impresses users with sincere services, leaving behind a touching story. In response to the Southern Frigid Disaster and the Wenchuan Earthquake, the Yuchai service team faced up to the difficulties and did not fear the hardships and dangers. They immediately went to the disaster-hit areas and devoted themselves to disaster prevention and rescue. Yuchai’s service team carefully prepared and collaborated closely to ensure the normal operation of the 12,000 Taiwan-built Yuchai National 3 and 4 engines in the Beijing Olympics. It was recognized and highly praised by the Olympic Organizing Committee and the community and was named “The Beijing Olympics, The Paralympics will ensure the advanced group of traffic protection."
Chen Qixian, general manager of Yuchai Machinery Monopoly Development Co., Ltd. made a work report titled "Serving as the Center and Meeting Customer Demands and Enhancing the Service Parts Support Ability". In 2008, Yuchai Monopoly mobilized the enthusiasm of service stations and rapid service capabilities through the adjustment of business policies; improved the support capabilities of spare parts by improving the network; and by protecting the service system through regulating the market order and cracking down on counterfeit and inferior products to disrupt market behaviors. Interests. In 2009, Yuchai Monopoly will focus on the construction of an accessory service protection network with a clear hierarchy, comprehensive coverage, and high loyalty to create platform advantages and achieve sustainable development.
Yuchai Engine is widely supported on passenger trucks
Liang Heping, the deputy general manager of Yuchai Machinery Co., Ltd., gave a speech entitled "Yuchai Power and Win-Win Future." He said that Yuchai has the best diesel research and development team in China, with the best domestic selectable product technology portfolio covering the most segmented markets, the internationally advanced production and manufacturing systems, and the scientific and strict quality control system, reform and development. The leading market position established in the past 30 years is a good foundation for Yuchai to cope with the crisis, and focuses on key new technologies such as YC6T, YC4FA, YC6M, YC6L, YC6A, YC6J, 50, YC6MZ, YC6J125Z, YC6C and hybrid power in 2009. product.
In conjunction with the report of Liang Heping, deputy general manager, Yuchai Group also exhibited more than 20 YC6L, YC6J, YC6M, YC6A, YC6G, YC4G, YC4E, YC4D, YC4B, and YC6K with high technical content and excellent quality. YC6T, YC4W, YC4F, YC4FB, YC6C series diesel engines for vehicles, diesel engines for passenger cars, diesel engines for cars (for off-road vehicles), diesel engines for construction vehicles, agricultural diesel engines, vehicle engines, gas engines, and marine engines. Leading guests are very interested. Inquired about the advantages of these models, in particular, they have a keen interest in the main products launched in 2009.
In his concluding remarks, Li Tiansheng, general manager of Yuchai Machinery Co., Ltd., has been working on jade for the Autonomous Region, Yulin Municipal Government, OEMs, distributors, service stations, YC supplier associations, sponsors, accessories dealers and partners. Chai’s strong support expressed his sincere gratitude and answered the relevant questions raised by everyone.
Finally, Yuchai also commended and awarded the service stations that have made outstanding contributions in 2008. Baotou Dalateqi Kaisheng Automobile Sales Co., Ltd., Chongqing Kehai Material Co., Ltd., Sichuan Dazhou Shixing Industrial Co., Ltd., Yunnan Qujing Dongchi Automobile Sales Technical Service Company, Zhongshan Sanjun Automobile Trade Co., Ltd., and Shenzhen Xinxuanda Industrial Co., Ltd. won 10 service stations of 2008; Yuchai Xiangtan Jinyuan Station and other 3 services The station was awarded the “2008 Special Award for Antifreeze and Disaster Relief Serviceâ€; 4 service stations such as Yuchai Ya'an Hengtong Station were awarded “2008 Special Award for Earthquake Relief Serviceâ€; 3 service stations such as Yuchai Shouqi Tengyu Station were awarded "2008 Olympic Games Service Guarantee Special Award".
In addition, Liu Yongqing, Director of the User Work Department of the China Quality Association, Han Xuesong, President of the China Construction Machinery Association, and Xu Changming, Director of the Information Resource Development Department of the National Information Center and Director of the Economic Consultation Center, made presentations at the meeting. Yu Huichao Senior Lubricants Co., Ltd. Chairman Chen Huiwen and Yuchai Huayuan Machinery (Yulin) Co., Ltd. Chairman Zhang Wen also introduced Yuchai's advanced lubricants and filters.
It is understood that in 2008 Yuchai’s sales revenue achieved a breakthrough of 20 billion yuan, which provided a gift for the 50th anniversary of the establishment of the Guangxi Zhuang Autonomous Region, and also made outstanding contributions to the strategy of “Qiangchai Xingyu†implemented by Yulin City, and it was promoted to Yulin City. In the history of economic development, a brilliant account was written. For this purpose, the Yulin municipal government issued a special awarding order to reward Yuchai Group.
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